February 1, 2006.
What is it about new blood that just breathes life into your business? A different way of looking at things, a new excitement, a blissful ignorance that can be contagious. I love talking with new prospects, new clients, new anything for that matter. The first conversation is SO positive!
January is such a blah month, it just is. Year after year, I know it's coming , but I still get my hopes up that BIG things will happen in January. Working in retail, you just have to know December is huge and January is...well it just isn't. We actually did almost triple sales this January, up from last year-which is huge, but I still have the blah's.
We have considered bringing in an outside consultant for a part of the business and for some future growth. Just one hour on the phone and I am bouncing off the walls, giddy with the excitement and the same enthusiasm our possible possible suitor has. I tend to be very optimistic and assume it will all go to plan - I love a good story.
However, I am like Rene Zellwegger in Jerry McGuire..."You had me at hello....."- hook, line and sinker. My husband (who is in sales) likes to remind me that they always say 'that' or they always want you to believe 'that'...hmmm, I always do believe. I am that girl that sat by the phone when he said he would call (but he said he would call).
And then there is the financial aspect of working with an outside vendor, partner, agency, it does cost some money. I have to weigh my options and see if the benefits out weigh everything else. I am always ready to pay, I just have to make sure I have the funds. I need to stay positive and naive--at least until spring.
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